Director of Merchandising

Jayne Davison has over 30 years of experience in golf retail merchandising and is considered the top golf retail expert in the country. For the past 25 years, she was the Director of Merchandising for the Tournament Players Club Network, where she directed up to 25 golf shops on an annual basis. She provided oversight to 275 PGA TOUR tournament merchandising operations. Under Ms. Davison’s leadership, the TPC golf shops generated $250 million in sales and were recognized 105 times by Golf World Business Magazine as a winner of the Top 100 Golf Shop Operations in America Award. A native of Spartanburg, South Carolina, Ms. Davison attended the University of South Carolina and the University of Georgia, majoring in biology.